Kufsteinerland goes GREEN


The tourist destination of Kufsteinerland has been awarded the Austrian Ecolabel for Destinations. After Seefeld, Kufsteinerland is now the second Tyrolean destination to receive this important sustainability certification.

‘I would like to thank everyone involved for making this milestone possible for our living space. Kufsteinerland is not only one of the pioneers in Tyrol, but also in Austria – this is only the fifth time that the eco-label has ever been awarded to a destination,’ says TVB Chairman Georg Hörhager. The certificate is awarded by the Federal Ministry for Climate Protection, Environment, Energy, Mobility, Innovation and Technology (BMK). An official award date has not yet been set.

Kufsteinerland – the municipalities of Ebbs, Erl, Bad Häring, Langkampfen, Niederndorf, Niederndorferberg, Schwoich, Thiersee and the town of Kufstein – can now call itself a holder of the Austrian Ecolabel for Destinations. The eco-label identifies Kufsteinerland as a leading sustainable tourism region in Austria.

The award is a milestone

Theresa Gorbach, Sustainability Coordinator at TVB Kufsteinerland since 2023: ‘The association has been actively committed to sustainability for more than three years. This award marks an important milestone and at the same time the starting signal for our future path, because sustainable development is a continuous process. The fact that we are among the pioneers in Austria has great appeal.’

‘The fact that people, organisations, companies, political players and all municipalities in Kufsteinerland are united in assuming their ecological and social responsibility for the preservation of an intact environment and the sustainable development of the region is a strong message – to our guests, our society and future generations, says Sabine Mair, Managing Director of TVB Kufsteinerland, proudly. ‘My thanks go to all those who have worked so hard over many years to achieve this certification and who continue to walk this path with us.’

The TVB Kufsteinerland is now officially authorised to carry the Austrian Ecolabel for Destinations. The certification is valid for four years, but the date for the official award ceremony has not yet been set.

Sustainably certified hotels in Kufsteinerland

These hotels in Kufsteinerland are businesses that currently bear the Austrian Ecolabel: Bio Chalet Haus Wagner, Juffing Hotel & Spa, Hotel Stadt Kufstein, Hotel Thierseerhof, Sattlerwirt Hotel – Wirtshaus – Seminar.

About the Austrian Eco-label for Destinations

The Austrian Ecolabel for Destinations is awarded by the Federal Ministry for Climate Protection, Environment, Energy, Mobility, Innovation and Technology and is one of the highest awards for sustainable tourism in Austria. It requires a comprehensive management system that takes into account both ecological and social aspects and ensures the continuous improvement of sustainable development.

About the Kufsteinerland

Kufsteinerland, with its 8 villages of Ebbs, Erl, Bad Häring, Langkampfen, Niederndorf, Niederndorferberg, Schwoich, Thiersee and the town of Kufstein, is home to around 44,000 people and a vibrant business and university centre. It combines creativity and innovation with living Tyrolean traditions and international high culture in the Erl Festival Theatre. The mighty fortress overlooking the medieval town of Kufstein, the majestic Kaiser Mountains and the gentle alpine pastures on the high plateaus around Lake Thiersee and Bad Häring are a characterising backdrop and a place of strength for locals, employees, students and guests alike. In this environment, Kufsteinerland stands for active experiences between working life and everyday life, which can be filled with a unique mixture of tradition and modernity, nature and wellness, culture and sport as well as traditional and international cuisine in the cycle of the seasons. At the same time, Kufsteinerland offers plenty of space for relaxation and tranquillity.

www.kufstein.com

Press photo: Publication for editorial purposes free of charge, subject to attribution: © TVB Kufsteinerland / Thorben Jureczko

Press photo I: Kufsteinerland is now an official holder of the Austrian Ecolabel for Destinations. The living space with its eight villages of Bad Häring, Ebbs, Erl, Langkampfen, Niederndorf, Niederndorferberg, Schwoich, Thiersee and the town of Kufstein has been recognised for its ongoing commitment to environmentally friendly, sustainable and socially responsible regional development. Reason for great joy among the project managers of the TVB Kufsteinerland In the picture from left: Cultural Manager Maria Reitberger, Managing Director Sabine Mair, Sustainability Coordinator Theresa Gorbach and TVB Chairman Georg Hörhager (all TVB Kufsteinerland).

Contact

Michael Weiß

TVB Kufsteinerland
Unterer Stadtplatz 11-13
6330 Kufstein 

t +43 664 750 380 83e presse@kufstein.com www.kufstein.com